MATCHA TO EMPOWER
100% japan.
100% matcha.
100% reachable. — Wholesale Japanese Matcha & Hojicha Supplier
Direct access. Fast response. A bilingual team in Tokyo you can reach anytime. Ceremonial-grade matcha and hojicha from Uji, Nishio, Yame, Shizuoka and Kagoshima — farm-direct, straight to your café.
Tokyo-based / Bilingual / Fast response / 10+ countries
OUR PRODUCTS
The Signature
Six.
Tap any card for harvest, cultivar and milling method.
Okumidori & Yabukita
Stone-milled first harvest. The fuller, rounder half of the Uji pair.
Uji’s 800-year legacy yields SR8: a ceremonial first harvest matcha with fine artisan texture.
- Cultivar
- Okumidori & Yabukita
- Harvest
- 1st Harvest
- Single origin
- Uji, Kyoto
- Grinding
- Stone Mill
- Sample
- $9.60 / 20 g
Yabukita Blend
Same region, one grade down — machine-milled and built for milk.
Below SR8, this machine-milled Yabukita blend holds rich color and strong body in milk.
- Cultivar
- Yabukita Blend
- Harvest
- 1st Harvest
- Single origin
- Uji, Kyoto
- Grinding
- Machine Mill
- Sample
- $7.80 / 30 g
Yutakamidori | Single
Single cultivar, pesticide-free. Bright green, clean and refreshing.
Modern, efficient Kagoshima farms yield steady, well-priced matcha with bright color and refreshing taste.
- Cultivar
- Yutakamidori
- Harvest
- 1st Harvest
- Single origin
- Kagoshima
- Grinding
- Machine Mill
- Sample
- $4.00 / 20 g
Okumidori | Single
The second Kagoshima cultivar — same region and grade, a different plant.
A distinct cultivar from Kagoshima's volcanic soil, delivering early harvests and a clean cup.
- Cultivar
- Okumidori
- Harvest
- 1st Harvest
- Single origin
- Kagoshima
- Grinding
- Stone Mill
- Sample
- $6.00 / 20 g
Okumidori & Yabukita
Gyokuro-style shading. Concentrated umami and a notably smooth finish.
Expert shading in a cool, foggy climate creates deep umami and a smooth finish.
- Cultivar
- Okumidori & Yabukita
- Harvest
- 1st Harvest
- Single origin
- Yame, Fukuoka
- Grinding
- Stone Mill
- Sample
- $6.00 / 20 g
Okumidori, Tsuyuhikari & Yabukita
The balanced one — not too strong, not too light. Made for lattes.
Japan’s largest region offers perfectly balanced matcha, the default choice for lattes and sweets.
- Cultivar
- Okumidori, Tsuyuhikari & Yabukita
- Harvest
- 1st Harvest
- Single origin
- Shizuoka
- Grinding
- Machine Mill
- Sample
- $6.60 / 30 g
See all 14 products with taste charts and sample prices.
MADE SIMPLE
SMALL BATCH. FAST SHIP.
STEADY PRICE.
Tap a card for the details that matter to a café.
Direct from five regions, steady all year.
In stock in Tokyo, shipped next business day.
Your café's name on our first-harvest matcha.
No huge minimums. No middlemen. Just Japanese matcha, ready when you are.
Talk to Us DirectlyORIGIN & SCALE
All five regions.
One standard.
We deliver 100% field-traceable Japanese tea directly from premier estates to your brand.
Uji
Kyoto · Birthplace of matcha
Yame
Fukuoka · Gyokuro depth
Kagoshima
Innovation & scale
Shizuoka
The heart of tea
Nishio
Aichi · 20% of Japan’s tencha
RIKYU by the numbers
10+
Partner Farmers
Growers we buy from direct, across five regions
100+
Customers
Cafés, brands and distributors we supply
10+
Countries
Markets we ship to worldwide
MATCHA JOURNAL
What we have learned,
written down.
Discover matcha’s rich history, cultivation, and grades in a practical guide for discerning businesses.
GALLERY
Recent, from our feed
A visual story of our fields and partners—see the traditions behind every ton of matcha.
WHOLESALE INQUIRY
Ready to order
matcha?
Tell us what you need and how much. We’ll get back to you.
COMPANY
FRIENDS CORP.
Representative: CEO | Mizuki Yasuda
OFFICE
THE E.A.S.T Nihonbashi-Tomizawacho 9-4,
7th Floor, Chuo Ward, Tokyo 103-0006